Miriam Lauzon SVP & Co-General Manager, Montreal Miriam Lauzon is a seasoned communicator with 15 years of experience who joined Capital-Image in 2005. She became Senior Vice-President and co-manager of Capital-Image in January 2020.She provides strategic communications and marketing advice to companies and major brands to increase their presence and enhance their reputation in Quebec. Over the…
Silvie Letendre President & General Manager, Montreal Silvie Letendre is a fully bilingual, accomplished communications professional with 30 years of experience from both the agency and client side, including 16 years working for large multinationals based out of Montreal. Silvie joined Capital-Image in 2014 and became its president in January 2020. She and her team work closely…
Sarah Cody Creative Director With over a decade’s experience in advertising, marketing, and communications, Sarah’s creative approach is anchored in the belief that effective marketing campaigns don’t exist in a vacuum. They exist in — and are informed by — the real world. And that’s how they succeed.As a fierce advocate for audience-centred and insight-driven…
Bunmi Adeoye SVP, National Lead, Consumer & Technology With 20+ years of experience working with global CPG, beauty, fashion, lifestyle, arts and culture brands, Bunmi is a seasoned public relations, marketing and communications expert. Starting her career in Europe during the dot.com boom, and then as a journalist, Bunmi harnesses her experience and background todevise…
Andrew Kinnear SVP, National Lead, Unified Marketing Communications As Senior Vice President, Unified Marketing and Communications, Andrew achieves results for clients by identifying, designing and executing integrated experiences to understand, connect and engage with audiences in a meaningful way. It’s his role to develop and execute integrated and measurable communications plans rooted in customer insights,…
Jennifer Zeifman SVP, National Lead, Health & Wellness Jennifer Zeifman brings over 25 years of experience specializing in healthcare communications. With her trademark energetic approach, Jennifer leads clients through the strategic planning process to ensure marketing and communication programs ladder up to business/organization objectives, with measurable outcomes linked to each campaign. A skilled facilitator, she…
Melody Gaukel SVP, National Lead, Public Affairs & Government Relations Communicating messages in clear, compelling ways that resonate with multiple stakeholders is part of what makes Melody quickly become a part of any client team. Melody’s varied experience covers many facets: strategic planning, integrated communications, media & influencer relations, stakeholder campaigns and crisis & issues…
Josh Cobden Executive Vice President Josh is a seasoned communications executive with nearly three decades of experience advising leaders at some of the world’s top brands. He brings deep expertise across crisis management, corporate communications, media training, brand building, stakeholder engagement, and integrated program planning. Known for delivering measurable results that help B2C and B2B…
Vanessa Eaton President Vanessa’s empathetic nature, along with her curiosity and relentless pursuit of progress makes her a trusted partner to leaders at Proof Strategies and to many long-standing clients.In her 23 years with Proof Strategies Vanessa has held several positions starting from senior consultant, working her way up to become leader of Proof’s Health…
Bruce MacLellan Chair Bruce is a veteran communications counselor and entrepreneur and was the founding President & CEO of the Proof organization. He has served as Chair since 2023. His career has taken him from the steps of Capitol Hill, to NATO bases in Europe, and to the northern forests of Canada, providing counsel to…